Revolutionary Sales Training and Coaching for Automotive Sales Teams

Do you want to have more control of your career and your life?

Do you want to create a consistent and growing stream of income?

Do you want to create an amazing customer experience?

You’re in the right place.

Revolutionary Sales Training and Coaching for Automotive Sales Teams

Do you want to have more control of your career and your life?

Do you want to create a consistent and growing stream of income?

Do you want to create an amazing customer experience?

You’re in the right place.

Our Clients

I want to…

Become a sales representative focused on building a long-term reliable income stream.

Increase my dealerships, customer retention, staff retention and bottom line!

Increase my team's effectiveness, productivity, and success.

Did you know?

 

That simply increasing your lease portfolio in your dealership by just 10% can do just that! We have helped some dealerships increase their Lease Portfolio by as much as 30% which affected their bottom line by over 7 figures! Their sales staff are making 5X the money of the average dealership in North America.

Take a Look at The Lease Performance Blueprint Course

Explore the modules in our course

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Module #1: The Fundamentals

Understanding leasing. In this module, we will define automotive leasing, discuss the pros & cons of leasing for your clients, and set the foundation for the rest of your course.

Module #2: Lease Terminology

Using lease terminology in the right context. In this module, we will help you articulate commonly used leasing words and terminologies so that you are prepared to deal with informed prospective buyers. 

Module #3: Leasing Benefits

Leasing benefits for Reps & Customers. In this module, we will explain why leasing can be a benefit for prospective buyers. There are several reasons that we break into two groups: financial & transactions, and convenience & value.

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Module #4: Lease-End Options

Lease-End Options & Risks. In this module, we will look at lease-end options and the seller’s and buyers’ risks during resale. There are several factors clients need to be aware of on both sides. Most of these benefits are not properly expressed during the conversation.

Module #5: Your Personal CRM

Creating and utilizing your personal CRM System. In this module, we will talk about one of the most important systems that has significantly enhanced my success over the years. To accomplish a successful auto sales & leasing career it is important to establish & manage a personal CRM.

What do you get when you sign up?

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Access to the full online course, immediately

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Group training calls

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Private Facebook Group

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Downloadable workbooks, professional videos, and slides

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Bonus Material

About Everold Reid

In 1989, Everold Reid took a summer job selling cars to earn extra money for college. The job was supposed to be temporary, but Everold realized that he had a gift for selling and his part-time status eventually evolved into a full-time career in automotive sales. From his earliest years in the retail car industry, Everold has been a keen student of selling, eager to learn new strategies and techniques to build his knowledge base and, more importantly, to expand his customer base. His sales mastery has led to top sales ranking at the dealerships where he has worked, as well as…

Commonly Asked Questions

What is The Reid Method?

The Reid Method was created to share three decades’ worth of sales and marketing knowledge and expertise. It is the blueprint for Achieving Sales Mastery. These philosophies have since been developed into The Lease Performance Blueprint course.

How does The Lease Performance Blueprint work?

The Lease Performance Blueprint is an online course for automotive sales representatives and managers that shares effective strategies that reduce typical reliance on walk-up traffic and big sales and marketing budgets.

Who have you worked with in the past?

We’ve worked with Lexus, Toyota, Nissan, Mazda, among others, and hopefully you next!

How much does the course cost?
For individual sales representatives, the course costs $997. That’s just three payments of $333, or pay $897 annually and save $100! If you represent a dealership and are interested in booking this training for your entire sales team please fill out the form at the bottom of this page to receive a special quote based on your business’s needs.
Who is this course for?
  • Automotive Sales Representatives
  • General Sales Managers
  • Dealership General Managers
  • Dealership Owners
Is there a group plan for my team?

Yes, we have a Dealership plan for Dealerships that have a minimum of Sales Staff. Access the Course for all of your sales Team AND get monthly Coaching Calls with Everold via online for your Team Meetings.

Are there payment plans available?

Yes, we do have a payment installment plan for individual sales representatives.

Testimonials

David S.

Myself and the management team would highly recommend Everold as a knowledgeable professional sales trainer! We took advantage of his sales training sessions in store, and we’re all motivated by his approach and the systems he has molded from his distinguished sales career. His systems are sustainable for your team and easy to grasp. We took advantage of his leasing module and sales module to train and focus our staff for the year and beyond. Everold’s method to train and motivate for the long term and build loyal customers from your staff. Highly motivational and strategic methods.

- David S.
Dealer Principal
Burlington Toyota and St Catharines Nissan

Nick A.

Today I had the experience of going through Lease Blueprint training with Everold Reid. I was amazed at how he was able to interact and provide us with up-to-date information regarding leasing and portfolio management. This sales training is like no other. Highly recommended to anybody in the auto industry.

- Nick A.
Sales Manager

Chris R.

I have been in the automotive industry since 1986 and it is always evolving yet a lot of training hasn't. Well, that is until now.

The Reid Method does not only involve automotive it is about sales and how we interact with customers. I have attended several courses by some of the big names and none of them left me with the wow effect I felt after our day with Everold.

My staff left the course saying this was by far the best they have attended. If you are looking for motivational training this is the one and only I would recommend.

- Chris R.
General Manager
St. Catharines Nissan